Is Tag Cloud Good or Bad For SEO?

Tag Cloud Good or Bad For SEO

One of my tasks for today, was to look at my blog, and reevaluate my sidebar.

Here are some of the elements that I have on my sidebar:

1) Optin Box

2) Latest Posts Section

3) Search Box

4) Post Categories

5) Facebook fan box

6) Tag Cloud

We could argue, about the value of each item on my sidebar, but one question came to my mind, about the value and the benefit of the tag cloud. So I decided to research the pros and cons of the tag cloud, and its effects on your blog.

Why Use Tag Cloud in Your Blog:

1) To Make Your Website or Blog a Keyword Rich Website, so that you can have a better SEO advantage

2) Also it can be a could navigation tool that your website visitor use, to navigate through different keywords of interest on your website

3) It can help you with one of the main factors of SEO, which is internal linking, since the tag cloud is basically a combination of links to content, on your website or blog

4) It can provide your blog visitors with good information about the most frequent content on your blog, so the bigger the font, of the tag, this means, that you have more content, related, to that particular content

What is a Blog Tag Cloud:

So in case you are wondering how does the tag cloud looks like, it looks like this:

Tag Clound Good or Bad for SEO

Tags cloud is a visualization of the tags used in a blog. Using tags cloud, users can easily see the most used tags from the visualization used in the cloud. Tags, are used to identify keyword and content for each post, or page, on your wordpress website.

While Categories can be more general, tags, usually are more specific keywords, that accurately describe the content of your website.

Now in my opinion, tag clouds, aren’t the most appealing thing on your sidebar. So as I have been evaluating the value of it. I did my own research, and I saw 2 different perspectives.

Some group said, that it has a great benefits to the SEO effort, and the Google Spider relies on it, to go through content on your blog, and the other group dismissed that, but still I wasn’t convinced, till I saw what Matt Cuts from Google talking about them in this youtube video, and what he implied that they actually could be bad for your SEO:


Matt Cutts concludes that tag clouds are very dangerous for SEO given their impact on keyword density and link bleeding. I find this very interesting because they can be, indeed, VERY valuable for our blog visitors. And Google always maintains that what is good for the end-user is good for SEO. Well in this case, no. Matt is clear that Google is currently no good at understanding tag clouds. Best to not use them or use extreme caution when you do.

What do you think? Do you agree with Matt, do you think it is a good idea to remove them?

So it seems like, based on what I read, and what Matt is saying that Tag Clouds can be bad for SEO. I actually made the decision to remove the tag cloud off my blog, and let’s see if this affects my ranking?

Let me know, what you think. And leave me a comment below.

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Leave A Reply (20 comments so far)

  1. Ryan
    4 years ago

    I’m starting to think that the tags are actually bad for SEO… too many internal links w/ penguin is spammy. There should be a way to add a “nofollow” tag to each link, that way it’s win/win for our blogs.

    I too think it’s useful from an end-user’s perspective, but we need to please the spiders too!

    • Tarek A.
      4 years ago

      Thanks Ryan…I appreciate your participation. And I totally agree with you..

  2. Lenny
    4 years ago


    After removing your tag cloud, did you see any changes in SERP, did it improve your ranking ?

    Thanks for your feedback


    • Tarek A.
      4 years ago

      Hello Lenny..

      Thanks for asking… Actually…My blog increased by almost 20% since I took the tag cloud off…
      Now I am not sure if removing the tag cloud has any effect on this, but all I can confirm to you,
      that it didn’t have any negative effect.
      And since this is case, you are better off, using that valuable space, for other more beneficial content.
      That’s my personal take..

      Thanks for commenting, and let me know, if you need any further info..


  3. Usama Shahid
    3 years ago

    Thanks Rayn!
    Just go through your post, its informative for newcomers and experts as-well, but what i observed TAG CLOUD cannibalizes the keywords juice because better navigation means better and intelligent interlinking. So as per my opinion just to get RID of cannibalization one cant use tag cloud (a plugin based – ready made widget) but if you can develop it on your own then situation could may different.

  4. Nancy
    3 years ago

    Hi Tarek,

    Can we use tag cloud in our website and what is easy way to use it.

    • Tarek A.
      3 years ago

      Hello Nancy..

      It should be part of your widgets.
      If you go to themes -> Widgets and you should find an option for tag cloud.

      Hope this helps..

  5. James
    3 years ago

    Interesting article thankyou, I was just about to add a large tag cloud on a new shopping site we are building. But perhaps I’ll leave it for now, seems it could be dangerous to our SEO.

  6. Hi there! I just wanted to ask if you ever have any
    problems with hackers? My last blog (wordpress) was hacked and I ended up losing many months of hard work due to no
    backup. Do you have any methods to stop hackers?

  7. düşünce
    2 years ago

    Hey Tarek,
    I wondered about its affects and surprised what i see. Google likes some links on a page but not much. In this way, it can be bad for SEO. I’m removing it now. I noticed that it’s ugly too. So confusing and invades a lot of space

    • Tarek A.
      2 years ago

      I agree with you my friend.. And thanks for commenting.

  8. Paolo
    2 years ago

    I put off Tag cloud from my sidebar time ago. It affects SEO score and probably, it can cause duplicate contents. So it’s better to write a good content with right keywords than using tags. Also Google said it!!

    • Tarek A.
      2 years ago

      Thanks Paolo… I appreciate your contribution, and I totally agree, I took mine off while back, and I noticed an improvement in my SEO ranking.

  9. emre
    2 years ago


    as far as i know; if the internal link count does not exceed 100, there is no problem interms of seo…so the links in the cloud might not effect seo negatively?? .what do you think?

  10. Amor
    2 years ago

    I used my site to test whether it is better to use Tags or not and after a year of testing, I noticed a great improvement on Google SERP. The improvement was about 40%. So from my testing, I recommend not using Tags (or Tag Cloud)! I hope this helps!

  11. ram
    2 years ago

    I thought that tag clouds will make page very popular.After reading this article i am clear that tag cloud will affect seo.

  12. Cam
    2 years ago

    I have had positive experience with Tag Clouds!

  13. Belgium Webhosting
    1 year ago

    I thing it’s bad for seo, with many tag cloud external link. in my website i had many tag cloud in the footer, but any more. and get rank better.

  14. Ged Ward
    1 year ago

    Great insight and a great article. Thanks for this

  15. I just want to remove tag clouds from my page . because page length going too long. i came to your site . and i drop the idea . removed other widget . thanks

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